Mission, goals, key tasks
FLORINT’s mission is to contribute to the development of the economical prosperity of its members and the people involved in their business. The goals are to represent members' interests as well as possible towards public organisations, especially the European Commission; to contribute to the improvement of professionalism and craftsmanship; and to support and service the member associations individually and collectively.
This implies that the key tasks of FLORINT are: 
To position the strategic interests of the floral retail industry.
FLORINT is the recognised representative body of the industry towards the European Commission and defends the interests of florists on the European level.
To safeguard / promote healthy industrial development.
FLORINT organizes biannual European Competitions in floristry on a junior and senior level. Competitions being an important source of innovation and a stimulus for professional development. FLORINT furthers the improvement of vocational training with initiatives like the development of the “European Master of Floral Design”.
To create added value for the members.
Various initiatives have been taken: investigations of relevant issues, inquiries into relevant items, stimulating the exchange of knowledge and ideas between the members, and so forth.
